Florentine New Year 2011

For the Florentine New Year 2011’s tradition the hotels chain Ars Hotels Firenze is ready to welcome with special offers those who want to participate in this historic city event, renewed each year on 25th March.

Florentine New Year has been included in 2000 among the official holidays of Florence, taking up the ancient custom to celebrate the beginning of the calendar year on March 25, the day of the Annunciation. Florence has always been linked to the cult of the Virgin Mary, and it considered this date as the beginning of the year even after the introduction of the Gregorian calendar (1582), remaining true to its tradition since 1750.

The Florentine New Year 2011’s celebration, in addition to the historic parade that will march through the streets of the city, like every year provides church services in the Basilica of Santissima Annunziata, but also many stalls in the beautiful square in front of the church, always crowded by curious tourists. The Florentine New Year 2011’s program will be enriched by exhibitions, festivals and concerts throughout the city.
There are also many citizens of Florence that in the Florentine New Year day visit the Basilica of Santissima Annunziata to see the Annunciation’s fresco painting, where the Virgin’s face, according to legend, was considered painted by the angels.
Visit Florence on Florentine New Year’s day is the best way to relive one of the most popular traditions of the Tuscan capital and duck into the history of this wonderful city.

Book now your room in Florence for the Florentine New Year 2011!
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